While this news might sound pretty shocking to some domain buyers, it might be less shocking to others.
According to Valuate.com, the web site that provides free domain name appraisals, this popular country code top level domain name is worth $40,000.
Globally, the number of monthly searches for the keyword in question using the Google Adwords: Keyword Tool (with a match type of “Exact”) is 1,830,000. Tailor the “Exact” search locally to the domain name’s country, and the number of searches for the month of August was over 60,000.
What’s the domain name?
The domain name is Fish.ca, a Canada domain name.
However, unlike some country code top level domain names such as .TV which can be registered by people outside of the domain’s country, requirements for registering a Canada domain name are more strict.
Now, I have to admit, I know almost nothing about .ca domains, but after stumbling across fish.ca available for hand-registration at GoDaddy, I’ve learned more about the process.
In order to register a .ca domain, you must meet certain eligibility requirements.
Basically, you must be a Canadian citizen or permanent resident, or operate a corporation in Canada. While there are other options for registering a .ca domain, the process is restrictive. And speaking from experience, even if the registration appears to go through, if you don’t meet the requirements, it will fail and the domain name will be removed from your account.
While there are probably tricks that some domain buyers use to register a name, I’m not aware of any legal means, besides working with someone who meets the requirements and who can register the domain in their name.
Fishing is very popular in Canada, and for just over $10, if you meet the requirements for registering a .CA domain, you might want to think about picking up Fish.ca.
Like I said earlier, I don’t know the first thing about .CA domains, but according to the search volumes, globally and tailored to Canada, it seems like this domain is worth more than the registration fee.