Xbox SmartGlass was officially unveiled earlier this week at the E3 convention in Los Angeles. Days before the big event, rumors had swirled that Microsoft would reveal SmartGlass, prompting the company to register a slew of domains with “SmartGlass” in the name like XboxSmartGlass.net.
One name noticeably missing from the list was XboxSmartGlass.com (Whois). That’s because Microsoft wasn’t quick enough to register the name. It was registered by a resident of China who goes by “Haiyue Tang” on the very same day Microsoft moved to secure its “SmartGlass” domains.
Microsoft may have been slow to secure the domain, but it still intends to get it.
Microsoft has now filed a complaint (Case Number 1446970) with the National Arbitration Forum over the domain name XboxSmartGlass.com.
The domain name dispute proceedings commenced this week and also involve windowsphonebar.com.
At the time of this story, XboxSmartGlass.com is a blog written in Chinese that claims to be a non-profit with the purpose of introducing people to the smart glass industry. Yeah, it’s a stretch. In one of the first posts on the site, the owner tries to explain the origin of “Xbox SmartGlass” with no mention of Microsoft.
Based on the track record of Microsoft in domain disputes and the fact the company filed a SmartGlass trademark back in January, it should be an open and shut case in Microsoft’s favor.
Talking about this story: Kotaku
(Image of Xbox SmartGlass presentation at E3 via Engadget)