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Black Friday 2011: Frank Schilling’s NAMedia versus Kevin Ham’s Reinvent

Black Friday Sales

The competition for Black Friday is heating up between Kevin Ham and Frank Schilling, and there’s still more than 200 days left before the day that will kick off the 2011 Holiday shopping season.

Yesterday, Frank Schilling’s NAMedia launched Black Friday Sales – blackfridaysales.com – a domain name that Frank Schilling’s company acquired from RegistrarAds, Inc.  The name changed hands a week before Black Friday 2010 on November 19th.  The sale was brokered by Sedo.com for $90,000 USD.   

A message posted on the Black Friday Sales’s Facebook page reads: “BlackFridaySales.com is now live and with 7 months to go until Black Friday 2011 get ready for lots of tips, tricks and deals along the way.”

I’ve written for years about Kevin Ham’s blackfriday.com, from the initial launch to its present day state.  Now with Frank Schilling’s blackfridaysales.com added to the mix, it will be exciting to see how 2011 turns out for the different Black Friday websites.

Blackfridaysales.com, despite being parked this past holiday season, still managed to receive over 30,000 unique visitors in Nov. 2010 according to a rough estimate provided by Compete.

As shopping stores get more crowded each year at Black Friday, it looks like the competition online is also seeing bigger crowds.