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Disney’s Playdom developing ‘City of Warfare’ game? Trademarks filed

City of Might

According to four trademark filings with the United States Patent and Trademark Office, it appears Disney’s Playdom is developing a new social game called ‘City of Warfare’ to expand upon its City-franchise.

If it’s anything like Playdom’s other games, which includes ‘City of Wonder’, chances are players will build armies in ‘City of Warfare’ and battle other cities. 

Oddly enough, Playdom has developed a game called ‘City of Might’ which has been in closed BETA since March.  Based on the game titles alone, it sounds like ‘City of Might’ and ‘City of Warfare’ are a lot alike.  Playdom even describes City of Might as, “a game where you build a mighty city and defeat your enemies in epic battles.” 

It’s quite possible City of Might is being rebranded as City of Warfare, as no trademark applications are on file for City of Might.

All four trademark applications for City of Warfare (Serial Numbers: 85457270, 85457272, 85457274, and 85457277) were filed on October 26, 2011, by Disney and involve an online virtual community, online social networking services, and entertainment and education services.

The ‘Goods and Services’ are nearly identical to its Gnome Town filings.  I wrote about the Gnome Town trademark applications in late July and days later Playdom officially launched the game to everyone on Facebook.

Here’s a more detailed look at each of the trademark filings:

Serial Number 85457277, Goods and Services
IC 009. US 021 023 026 036 038. G & S: Apparatus for recording, transmission or reproduction of sound or images; audio books; audio recordings; audio and visual recordings; video game software; computer programs and software; consumer electronics and accessories therefor; hand-held units for playing electronic games for use with an external display screen or monitor; eyeglasses and sunglasses and accessories therefor; binoculars; decorative magnets; graduated rulers; computer software, namely, computer game software; electronic games and game software that may be downloaded via global computer networks and electronic communication networks for use in connection with computers, mobile computers, media players, cellular phones, wireless devices and portable and handheld digital electronic devices

Serial Number 85457274, Goods and Services
IC 041. US 100 101 107. G & S: Entertainment and education services; providing online computer games, online enhancements for computer games, and providing online games; providing information relating to computer games and game enhancements via global computer networks and electronic communication networks for use in connection with computers, mobile computers, media players, cellular phones, wireless devices and portable and handheld digital electronic devices; providing an online entertainment information service featuring information regarding computer games, enhancements for computer games, online games, and game applications via global computer networks and electronic communication networks for use in connection with computers, mobile computers, media players, cellular phones, wireless devices and portable and handheld digital electronic devices; providing temporary use of non-downloadable computer games; providing temporary use of non-downloadable software for playing computer games; providing temporary use of non-downloadable software to enable playing and otherwise providing computer games

Serial Number 85457272, Goods and Services
IC 045. US 100 101. G & S: Online social networking services

Serial Number 85457270, Goods and Services
IC 042. US 100 101. G & S: Computer services, namely, creating an online virtual community for registered users to participate in and hold competitions, showcase their skills, improve their talent, participate in incentive award programs, get feedback from their peers, form virtual communities, trade, buy and sell virtual goods, conduct virtual tours, facilitate interaction among users, rank users, engage in social networking, and participate in on-line discussion boards; providing temporary use of non-downloadable software to enable viewing, previewing, sharing, manipulating, and creating blogs regarding computer games via global computer networks and electronic communication networks for use in connection with computers, mobile computers, media players, cellular phones, wireless devices and portable and handheld digital electronic devices; providing temporary use of non-downloadable software to enable viewing, previewing, sharing, manipulating, enhancements for computer games, online games, and game applications and information relating to computer games and game enhancements via global computer networks and electronic communication networks for use in connection with computers, mobile computers, media players, cellular phones, wireless devices and portable and handheld digital electronic devices

Discussion: Games.com News (blog) and Inside Social Games