It looks like the privately held marketing business “U Scoop”, which offers students up to 70% off cool new brands and the best things to do, eat, and see in their college towns, has purchased the domain name uscoop.com for $7,000 USD at Sedo’s GreatDomains.
Obviously, it’s just a guess since the domain name is still in Sedo’s transfer service, but if you visit U Scoop’s web site (theuscoop.com), the company which was founded in 2010 and has 6 employees (according to its LinkedIn profile), is planning to unveil its web site soon.
Maybe all the company was waiting for was the right domain name to launch their web site?
PokerStars
Of course, I could be wrong. PokerStars.com owns the domain name uscoop.net, but the domain name doesn’t resolve. Last week, PokerStars kicked off its USCOOP event (as in The United States Championship of Online Poker).
However, PokerStars refers to the event officially as USA COOP, so my bet is still on U Scoop as the new owner of the name.
With the momentum of group buying in their favor, and college students always looking for bargains, targeting the niche college market seems like a really good idea.
I signed up for the U Scoop newsletter and just received an email. Here’s what it said:
Each day our team scours campuses nationwide and surfs hundreds of websites to find the coolest products, fads, and services to keep you entertained.
But rather than just write about the daily finds, we give you a reason to try them by offering a 24 hour deal at up to 50% off.
And if that doesn’t do it for you, hopefully campus fads, pimped out dorm rooms, and pre-game playlists will do the trick.
In the mean time, we’ll keep lining up the deals while you start lining up your friends. Sound good?