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1800Flowers adds Conversations.com to its portfolio, new brand in the works?

conversations

Are plans underway for 1-800-Flowers to launch a new internet brand to add to its portfolio?

On Sunday, July 31, the floral and gift company took ownership of the domain name conversations.com from its previous owner Ted Fest, who had owned the property since December 2009.

The sales price is currently unknown, as the acquisition appears to have gone through the corporate identity protection company CSC Corporate Domains Inc.

Here’s a look at the Whois record which reflects the change in ownership. 

Registrant:
      1-800-FLOWERS.COM, INC.
      Domain Administrator
      One Old Country Road, Suite 500
      Carle Place, NY 11514
      US
      Email:  domainadmin @1800flowers.com

   Registrar Name….: CORPORATE DOMAINS, INC.
   Registrar Whois…: whois.corporatedomains.com
   Registrar Homepage: www. cscprotectsbrands.com

   Domain Name: conversations.com

      Created on…………..: Thu, Oct 15, 1998
      Expires on…………..: Sun, Oct 14, 2012
      Record last updated on..: Sun, Jul 31, 2011

1-800-Flowers has a number of brands including celebrations.com, winetasting.com, cheryls.com and more.

At the time of this story, conversations.com re-directs to celebrations.com.

I’ve reached out to the seller for comment, and will update this story if I hear back.