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Eric Borgos who sold Bored.com for $4 million shares his experience with domaining partnerships

adopt me

Eric Borgos has been experimenting with different ideas, websites, and business models over the years including partnering with other individuals and organizations on his domain names. 

In a recent story on his company’s blog, Eric shares his experience with partnerships.  Although partnerships can be “sweet deals” as Rick Schwartz has proven, not all end up that way.

Before there was Webkinz, there was AdoptMe

Eric talks about Adoptme, a popular site he developed – and trying to get an AdoptMe Plush line of toys in stores:

In the end, I lost around $62,000, plus several years worth of time and effort working on it. The biggest problem was that my partners (some business friends of mine) took several years longer than expected to launch the toys and ran out of money, so I either had to finance them or scrap the project before we ever launched it, so I was pushed into financing it. I am still glad I did all of this though because it is not something I would have ever done by myself, and as evidenced by the huge success of Webkinz, it was a great idea.

Eric Invested almost as much time in FindRentals.com as Bored.com (which sold for $4 Million)

Eric also discusses the contrast between working on Bored.com and FindRentals.com – which he’s invested a lot of time and money into.

… it has grown year after year, at one point with a staff of around 25 people (many of them salespeople paid on commission). The site is a success, but I have not made any money from it so far. In the 9 years since we started FindRentals.com, I paid over $100,000 to my programmer to do work on it, plus monthly fees to the webhost, and I personally spent a huge amount of time working on it. I spent more time on FindRentals.com than any of my own sites, other than maybe Bored.com.

More lessons learned over at Impulse

Eric offers others lessons learned over at his company blog – including his experience with partnering on FindCash.com and Cyberworx.com.

Overall, Eric’s feelings on partnerships can be summed up by his opening statement:

I am not a big fan of partnerships. I know many big companies (Apple, Google, etc.) have been built that way, but it has never worked out very well for me. Many people don’t like partnerships because of potential personality conflicts or business decision making conflicts that come up and eventually ruin things, or because they don’t want to give up control of the business. But, those were not the problems I had. Almost every time, the problems I had came down to money.

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News

GreatDomains Auction Kicks Off Today, ChocolateBars.com, Argument.com, More!

"Chocolate Bars"The GreatDomains auction kicks off today at 12:00 PM EST time and runs through October 22nd.  There are over 75 submissions including ChocolateBars.com and ClassicRock.net.  You can check out the full list of names over at GreatDomains.

ChocolateBars.com has the highest reserve range among the names on the list – 25,000 – 49,999 $US.  It gets an Exact Global Monthly Search Volume just over 20,000.  ChocolateBar.com is a developed website that offers Organic and All-Natural milk chocolate and the site receives nearly 10,000 visitors a month.

There are several other names with No Reserve (http://www.classicrock.net/) or Low Reserve (http://www.softmusic.com/).

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News WIPO

Dutch Boyd, WSOP Bracelet Winner, Part-Time Domainer, Developing his Category-Killer Poker Domain Name Portfolio

jacknames

Professional Poker player Dutch Boyd made Poker news when he won a WSOP Bracelet, and made Domain news last year when the owners of PokerHost.com unsuccessfully tried to take his domain name PokerHost.net through WIPO. 

Not only is he the second youngest law school graduate ever, a Pro Poker player, but he’s also a part-time domainer – registering hundreds of Poker-related domain names years ago when the popularity of poker was emerging.  Dutch not only blogs about his Poker exploits, but he also blogs about domaining, highlighting several of his domain name projects on the right sidebar of his website.

Dutch is also on Twitter @jacknames and plans on attending Traffic Vegas according to his latest tweet.

Dutch Boyd originally re-directed PokerHost.net to his personal blog during the WIPO panel, but now PokerHost.net is developed.  It’s uncertain if Dutch ultimately sold PokerHost.net or if he developed the website since it’s privacy protected, but he’s been busy developing several of his Poker names and even has plans of launching his own Domain Portfolio website called JackNames.com.  According to a note posted on JackNames.com back in August, construction of the domain site is in progress.

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News

Luck.com sells for a Whopping $675,000 on Afternic, owner was considering offers for as low as $50K

"Luck"The Domain name Luck.com has managed to sell for a whopping $675,000 on Afternic.  The domain name originally registered in 1998 had a variety of landing pages.  Originally a website for an Outerbanks vacation rental, the owner was considering offers for the name as low as $50,000 back in 2002 according to Archive.org.

Instead of letting the name go for alot less, the owner finally got a highly lucrative payday.

Other Notable “Luck” Domain Sales

Luckys.com sold for $36,000 on GreatDomains in 2007 (parked)

LuckyStar.com sold for $30,000 on Afternic in 2007 (parked)

LuckyGame.com sold for $4,614 on Sedo in 2008 (online casino)

Luckyman.com sold for $3,675 on Afternic in 2008 (gimmick site)

LuckyClub.com sold for $2,909 on Sedo in 2008 (doesn’t resolve)

LuckyVoice.com sold for $2,000 on NameJet in 2008 (Karaoke club)

Plans for Luck.com?

It doesn’t appear the name has changed hands yet, but it’s anyone’s guess what’s in store for the name. Chances are with that kind of investment, an online casino may be in the works (similiar to Lucky.com).

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News

BlackFriday.com Countdown: 48 days to go, Kevin Ham Continues to Work, DOTINFO still leads the way!!

"Blackfriday.com website"With about fifty days to go until Black Friday, competition online among the variety of “Black Friday” websites is fierce. There are a lot companies gunning for the top spot in the Search Engines, but DotINFO still leads the way in Google with http://www.blackfriday.info/.

Considered by many to be a weak extension, BlackFriday.info has proven otherwise that anything is possible. Kevin Ham’s Reinvent Media, continues to enhance BlackFriday.com – adding a countdown clock, creating a Facebook page, and much more.

Dotcom has been on the Page 1 of Google for weeks now, but hasn’t seen much movement beyond their current position. But going from a parked page and no placement in the search engines, to Page 1, shows how owning the dotcom can be a big pay-off.

BlackFriday.info, how’d they do it

How did BlackFriday.info get to the top spot in the Search Engines? Was it because they developed the name before any of the other top-level extensions got their website online? That can certainly help, but one thing that probably helped BlackFriday.info in past years was leaking Black Friday ads online and creating a feeding frenzy with internet deal-seekers.

The dotcom is going to have to rise to to top of the search engines the good-old fashioned way – not by leaking ads, but with a well-developed website and a killer extension. The story below is from 2007.

BlackFriday.Info Leaks Dozens of Black Friday Shopping Ads

BlackFriday.Info has done the unthinkable and leaked the Black Friday ads for some of the biggest retailers in the United States. You are not going to have to wait for the ads to come out in the papers next week for the biggest shopping day of the year.

Traditionally, Black Friday, the day after Thanksgiving, is the biggest shopping day of the year. Many shoppers will get up at extremely odd hours in the morning so that they can be the first in line to snatch up the deals that can only be found on Black BlackFriday.Info Leaks Dozens of Black Friday Shopping Ads Friday.

These shoppers will also be the first in line to grab the Sunday paper the weekend before Black Friday so that they can plan their shopping routes so that they can take advantage of as many deals as they can. BlackFriday.Info has done what it can to alleviate some of that advance planning.

Currently, BlackFriday.Info has the Black Friday ads for Best Buy, Circuit City, Target, Kmart, Toys R Us, Walmart, Old Navy, Sears, Macy’s, and many more. While the ads do not include pictures, they do include the products and the prices that will be offered for Black Friday. There are over fifty-seven ads listed for major stores across the United States…

You can check out the complete story way back from 2007.