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Bill Kara’s Hallpass Media soft-launches casual gaming crown jewel:


Hallpass Media has soft-launched its “crown jewel”, a casual gaming website loaded with dress-up games.  The categories of games available range from world tour to celebrity, to careers and fashion, to family and makeover, along with a section that highlights the newest and most popular dressup games.

The launch of, is undeniably one of Hallpass Media’s most anticipated website launches.  

As I wrote earlier this week, Bill Kara’s Hallpass Media entertainment network is one of the largest in the U.S., and the launch of dressup – will certainly improve its ranking.  Parked, received nearly 60,000 unique visitors per month, according to a rough estimate provided by Compete.

Developed, the site stands to quickly increase its traffic as users immerse themselves in gameplay.

Casual gaming is a huge market and dress up games are one of the most popular types. 

Want to dress up one of your favorite celebrities like Justin Bieber or Ashley Tisdale?  You’re in luck.  Dressup’s celebrity section lets you catch up on all the Bieber fever and more.  You can get Justin Bieber to sing, dance, act all on  Here’s a look at another megastar that you can dress up: Ashley Tisdale.

dressup ashley tisdale

According to

With hundreds of unique Dressup games, this is the best place to get creative and design your own great styles! We offer almost every type of Dressup game you can think of and add more every week.

We have so many different Dressup games, there are so many things to do! Discover cultures and styles from all over the globe as you take our World Tour! Do you wish you could be a stylist for the stars? Get your favourite VIP ready for the red carpet with our Celebrity Games! Browse around our Job Fair and find your perfect career or just relax with the family in our Kids section.

FPS Networks

If you’re wondering how Bill Kara gets it all done, he is also the CEO of FPS Networks, a full service design and programming studio with over a decade of experience in Internet consulting.

FPS Networks owns and operates a network of websites reaching over 4 million unique viewers monthly. As an owner of multiple website properties and a vast portfolio of domain names, we are constantly evolving and learning. We bring this industry experience to our clients and as a result are able to provide solutions which are cost effective and efficient. Our office is located in Edmonton, Alberta Canada and we employee 23 full time programmers, designers, and engineers enabling us to provide a one-stop shop for all our clients needs.

Expect to gain top internet search ranking, like many of Hallpass Media’s launches in 2010. for example, ranks # 1 in Google for the search term: cooking games., another casual game site launched in 2010, has also landed on the first page of Google search results for the keywords: virtual pets. 

Hallpass Media is building a best-in-class network with all of its properties, so check out during its “soft launch”.

You can also follow Dressup on Facebook, to get the latest updates on the web site and games.