News Video Games makes a splash in its short time online, outpacing other Hallpass Media properties in traffic

cooking games is outpacing other Hallpass Media entertainment properties in visitor traffic according to the latest Compete rankings.

When the domain name sold in January 2010 for $350,000 through NoktaDomains, casual gaming was suddenly the talk of the town, with many domain investors clamoring over the price in the blogs and forums.  The online comments ranged from disbelief to shock.

Bill Kara, the President of Hallpass Media, even wrote a guest post on Larry Fischer’s blog over at titled: Amazing Guest Post by The Purchaser of – A Must Read

Bill started the story with the following statement: “If you think Hallpass Media paid alot for (350k) then you might be surprised at what we paid for…”

How has 2010 been for

Well, according to a rough estimate by Compete, the site that launched just over six months ago has experienced a +3,993.05% change in yearly traffic, with nearly 400,000 unique visitors per month (395,348 to be exact, as  of Nov. ’10).

Hallpass Media Traffic

For those of you that still haven’t seen what the Cooking Games web site is all about, you can better appreciate the site’s draw by visiting the Most Popular Games section and as the site says, bake a delicious treat for a birthday, wedding, anniversary, special occasion or just whenever.

News Video Games

Bill Kara’s Hallpass Media soft-launches casual gaming crown jewel:


Hallpass Media has soft-launched its “crown jewel”, a casual gaming website loaded with dress-up games.  The categories of games available range from world tour to celebrity, to careers and fashion, to family and makeover, along with a section that highlights the newest and most popular dressup games.

The launch of, is undeniably one of Hallpass Media’s most anticipated website launches.  

As I wrote earlier this week, Bill Kara’s Hallpass Media entertainment network is one of the largest in the U.S., and the launch of dressup – will certainly improve its ranking.  Parked, received nearly 60,000 unique visitors per month, according to a rough estimate provided by Compete.

Developed, the site stands to quickly increase its traffic as users immerse themselves in gameplay.

Casual gaming is a huge market and dress up games are one of the most popular types. 

Want to dress up one of your favorite celebrities like Justin Bieber or Ashley Tisdale?  You’re in luck.  Dressup’s celebrity section lets you catch up on all the Bieber fever and more.  You can get Justin Bieber to sing, dance, act all on  Here’s a look at another megastar that you can dress up: Ashley Tisdale.

dressup ashley tisdale

According to

With hundreds of unique Dressup games, this is the best place to get creative and design your own great styles! We offer almost every type of Dressup game you can think of and add more every week.

We have so many different Dressup games, there are so many things to do! Discover cultures and styles from all over the globe as you take our World Tour! Do you wish you could be a stylist for the stars? Get your favourite VIP ready for the red carpet with our Celebrity Games! Browse around our Job Fair and find your perfect career or just relax with the family in our Kids section.

FPS Networks

If you’re wondering how Bill Kara gets it all done, he is also the CEO of FPS Networks, a full service design and programming studio with over a decade of experience in Internet consulting.

FPS Networks owns and operates a network of websites reaching over 4 million unique viewers monthly. As an owner of multiple website properties and a vast portfolio of domain names, we are constantly evolving and learning. We bring this industry experience to our clients and as a result are able to provide solutions which are cost effective and efficient. Our office is located in Edmonton, Alberta Canada and we employee 23 full time programmers, designers, and engineers enabling us to provide a one-stop shop for all our clients needs.

Expect to gain top internet search ranking, like many of Hallpass Media’s launches in 2010. for example, ranks # 1 in Google for the search term: cooking games., another casual game site launched in 2010, has also landed on the first page of Google search results for the keywords: virtual pets. 

Hallpass Media is building a best-in-class network with all of its properties, so check out during its “soft launch”.

You can also follow Dressup on Facebook, to get the latest updates on the web site and games.