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News Video Games

Ubisoft registers ‘Me as a Zombie’ name, as ZombiU release date approaches

Me as a Zombie

Ubisoft has registered a few domains this week, including one interesting name:  MeAsAZombie.com (Me as a Zombie).

The gaming company registered the domain name on October 1, 2012, according to Whois records.

As the November release date approaches for Ubisoft’s first-person shooter ZombiU, chances are you could see more marketing efforts in the weeks to come.  Given the name “Me as a Zombie” and the timing, it appears the domain registration is related to the ZombiU title.

So what could we expect from Ubisoft?

Well, it seems with the popularity of zombies, that a website or app where visitors upload images of themselves and become zombies, is a possibility.  According to a quick Google search, becoming a zombie online is pretty popular.  One site in particular, makemezombie.com, has over 50,000 “Likes” on Facebook, and claims to have turned over 1 million people into zombies.

For now, zombie lovers may have to wait a little longer to see.

At the time of this story being published, measazombie.com is a parked web page.

On a domain related note, Ubisoft also registered the domains FarCryOutpost.com and Ubi-Sphere.com.

Categories
News Trademarks Video Games

Activision Publishing reapplies for ‘Sing Hero’ trademark with the USPTO

Sing Hero

Hinting that a possible karaoke title is on the horizon, Activision Publishing has reapplied for its trademark on ‘Sing Hero’, a trademark it first filed back in 2009.

Unlike the old trademark, the new trademark (Serial Number: 85740335) covers computer game software for use on, “mobile and cellular phones, personal digital assistants, electronic organizers and electronic notepads, handheld computers, and portable and handheld digital electronic devices”.

The revived trademark comes at a time when popular singing shows like X Factor and The Voice compete for viewers.  NBC’s The Sing-Off was cancelled earlier this year after three seasons.

Activision has not said anything official about Sing Hero.

The company’s trademarks on Keyboard Hero and Drum Hero were declared “Dead” in 2010 and 2011, respectively.

A quick search across major domain names shows that only the .com and .net have been registered at the time of this story.  Whereas domains for its once popular Guitar Hero title are all taken from GuitarHero.com to GuitarHero.de.  Neither the .com nor the .net appear to be registered by Activision.

The Facebook and Twitter vanity URLs are also taken, but appear unrelated and have little or no information.

Talking about this story:  Gameranx and NowGamer

(Image of France MW3 launch via Activision.com)

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News Video Games

Ubisoft Entertainment takes over web address used in Ghost Recon Beta scam

Ghost Recon: Future Soldier

Ubisoft Entertainment has taken ownership of the domain name GhostReconBeta.com.

The domain, which had been registered in April 2012 by a Netherlands resident, had been used in a beta scam for the video game Ghost Recon: Future Soldier.  Ghost Recon: Future Soldier, the latest installment in the series, was released in May for the Xbox 360 and PlayStation 3.

Beta scams for video games are fairly common online and usually involve a website and web address that are confusingly similar to that of a legitimate well-known brand.  The websites will claim to offer beta keys to upcoming video games, but instead trick users into filling out survey scams and downloading malware to their computers.

Earlier this year, Microsoft took control of the domain names Halo4Beta.biz and Halo4Beta.net, after filing complaints against the owners.

While little evidence of the GhostReconBeta.com scam website can be found online, Ubisoft Red Storm responded to a Twitter message from gamer @BlackDogsUnit back in late May, saying that the website ghostreconbeta.com was not legit and any information about Ghost Recon would come through official channels on GhostRecon.com.

Ubisoft Red Storm

According to Whois historical records, the person who registered GhostReconBeta.com, is no stranger to using the names of well-known companies for the purpose of scam surveys.  At the time of this story, they own and operate websites and domains like SpotifyGiveaway.com (Whois), WarFaceBeta.com (Whois) and HawkenBeta.com (Whois).

Spotify Giveaway scam website

Though it’s unfortunate companies have to deal with these types of sites, it’s surprising they don’t register domains that can be used to trick consumers.

A quick check of other popular titles by Ubisoft, shows several domain names not registered.

Rainbow6Beta.com, SplinterCellBeta.com, and WatchDogsBeta.com are just a few examples of names that are readily available.

Today, GhostReconBeta.com does not resolve to a web page.

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Movies News

Lucasfilm gets DarthVader.com domain, decades after first Star Wars movie

Darth Vader

Darth Vader was introduced in 1977 when the first of the Star Wars films was released.  Now, more than 35 years later, Lucasfilm has secured the rights to the DarthVader.com domain name.

As of this week, according to Whois records, the domain name is registered to “Lucasfilm Ltd”.

DarthVader.com Whois

For more than 10 years, the name was owned by the same individual named Ron Koskinen, before going into Whois privacy in early July 2012.

Of course, while it would have been impossible for Lucasfilm to register the name in the 70s, and very few companies registered names in the 80s, the studio could have picked up the name somehow in the 90s or 2000s.

Lucasfilm has owned and operated StarWars.com since the nineties, according to Whios History and the website Archive.org.

No surprise, Lucasfilm has had trademarks to the “Darth Vader” name dating back to the late seventies, but the studio has brought very few public complaints against owners of Star Wars domain names, disputing only a handful of cases since the early 2000s at the World Intellectual Property Organization (WIPO).

Many of the disputes you don’t hear about are likely handled by Lucasfilm lawyers sending cease and desist letters or demanding the names be turned over.

One of the more notable Lucasfilm complaints was over Tatooine.com back in 2000.

Lucasfilm lawyers sent a letter to the owner Steve Mount asking that the name be relinquished.

Lucasfilm letter

Steve Mount had registered the domain Tatooine.com in 1997, and told a CNET reporter he used the website to post photographs and advertisements for his programming and web design services.  The dispute made headlines, but the name was ultimately turned over to Lucasfilm.

It’s unknown whether Lucasfilm acquired the name DarthVader.com from Koskinen or another private party.

It’s also unknown if the studio opened up its checkbook and bought the name for a large amount of cash or if it had its lawyers send a letter demanding the name.

The movie studio hasn’t been so lucky with the web addresses of other popular characters belonging to Star Wars films.

HanSolo.com (Whois) is registered to HANSOLO Building Services.

ObiWanKenobi.com (Whois) is a parked web page monetized with ads.

Lucasfilm doesn’t even own LukeSkywalker.com (Whois) or Chewbacca.com (Whois).

I’ve reached out to Koskinen by email to see if any more details about the exchange can be provided and will update this post if I hear back.

At the time of this story, DarthVader.com does not resolve to a web page.

UPDATE 1 – OCT. 8, 2012: It turns out, Tucows donated the DarthVader.com domain name to Lucasfilm after it had expired.  “In exchange, Lucasfilm agreed to make a donation to the Tucows Elves Project. This annual charitable effort is organized by Tucows staff and provides toys to the children of lower-income families in the Parkdale neighborhood adjacent to the Tucows Toronto office.”  Via Canada News Wire.

Talking about this story: Domain Name Wire and Bill Hartzer

Categories
News Trademarks Video Games

Activision files ‘Laser Blast’ trademark, Atari 2600 game first published in 1981

Laser Blast

Activision has submitted a new trademark application with the United States Patent and Trademark Office that hints that an Atari 2600 classic video game is getting remade.

On September 13, 2012, the video game company filed a trademark (Serial Number:  85728268) for “Laser Blast”.

The goods and services in the application cover, “Computer game software; computer game software for use on mobile and cellular phones, handheld computers, and portable and handheld digital electronic devices.”

Laser Blast was originally released in 1981 for the Atari 2600 video game system.

The game was designed by David Crane, one of Activision’s co-founders, who left the company in 1986.  In Laser Blast, “you are a spaceship blasting away at enemy bases, which appear in intervals of three, while they blast right back at you.”

Laser Blast

Activision also has a trademark for “Laser Blast” for video game cartridges, that dates back to April 1981.

In July, it was announced that Activision Leeds, the newly-founded UK studio, was revamping Activision’s first major game Pitfall.

So far Activision has made no announcement as to a remake, but this has all the signs of another Activision Leeds project.