Activision Publishing reapplies for ‘Sing Hero’ trademark with the USPTO

Hinting that a possible karaoke title is on the horizon, Activision Publishing has reapplied for its trademark on 'Sing Hero', a trademark it first filed back in 2009. Unlike the old trademark, the new trademark (Serial Number: 85740335) covers computer game software for use on, "mobile and … [Read more...]

Microsoft files trademark for “Avatar Motocross Madness” game [UPDATED]

Microsoft Corporation filed a trademark application on April 5, 2012, for "Avatar Motocross Madness" with the United States Patent and Trademark Office. The goods and services in the trademark filing (Serial Number: 85590644) cover "Game software" and "Providing a website featuring information in … [Read more...]

Microsoft files trademark for “People Powered Stories”, more Google bashing?

Since Google announced changes to its privacy policies, it has come under an onslaught of criticism from all directions including rivals.  Microsoft has already taken aim at Google with its "Putting People First" advertising campaign and a YouTube video called "Gmail Man". Now it looks like … [Read more...]

Instead of filing a legal dispute, Tumblr buys the domain name

Not all domain name registrations that infringe on a popular trademark end in legal dispute...some end in a pay day for the owner.   That's what happened with the domain name this week. On December 14, switched owners from Kevin Marsh of Ohio to the tenth largest social … [Read more...]

Samsung files trademark for ‘Samsung Galaxy Sleek’ smart phones and tablets

With the highly anticipated Samsung Galaxy Nexus rumored to be released on December 8 in the United States on Verizon, it appears Samsung is already planning its next device called the 'Samsung Galaxy Sleek'. On November 23, Samsung filed a trademark application (Serial Number: 85480030) with the … [Read more...]

EA files more trademarks this week, this time for ‘Secret Island’ video game

Video game publisher Electronic Arts has filed a second set of trademarks on November 15th, 2011, for Secret Island, but has made no announcement as to details of the video game. The Secret Island trademark filings follow earlier applications this week for Blacked Out, which I reported about … [Read more...]

Electronic Arts files new trademark applications for ‘Blacked Out’ game

Battlefield 3 publisher Electronic Arts has filed two new trademark applications with the United States Patent and Trademark Office for the phrase Blacked Out. The phrase Blacked Out, which commonly refers to temporarily losing consciousness, has several meanings so it's hard to know exactly what … [Read more...]

Electronic Arts files trademark applications for ‘Prison Kings’

Electronic Arts is up to something when it comes to online games. The game publisher filed two trademark applications with the United States Patent and Trademark Office on October 10 for the term "Prison Kings".  Serial Number: 85443304 covers, "Entertainment services, namely, providing an … [Read more...]

EA files Style Empire trademark, fashion or interior design game on the way?

This week Electronic Arts has filed yet another trademark application for an unreleased game called "Style Empire". With The Sims Social now on Facebook as the No. 2 most popular game behind Cityville, and over 60 million monthly active users according to AppData, it wouldn't be surprising to see … [Read more...]

Square Enix Ltd. files ‘Core’ trademark for the provision of online game services

Square Enix Limited has filed a curious trademark application with the United States Patent and Trademark Office for "Core".  The goods and services covered by the filing (serial no. 85421330) include "Entertainment services, namely, the provision of online computer game services; online computer … [Read more...]