But it’s not just domains that Ubisoft is getting. The domain registrations have been followed by trademark filings with the United States Patent and Trademark Office.
On December 10, 2013, the company filed two trademarks (US Serial Numbers 86139588 and 86139580) for “Battle of Heroes Land of Immortals” covering computer games.
The “Goods and Services” in 86139580 covers “Entertainment services namely providing an on-line computer game for others over global and local area computer networks and providing information on-line relating to computer games and video games”.
While 86139588 covers “Game software and electronic game programs, namely, software games recorded on CD-ROM and digital video discs for computers; software games recorded on CD-ROMs, digital video discs, and cartridges for console and individual, portable gaming systems; software games that are downloadable from a remote computer site and electronic game software for mobile phones, personal digital assistants, and handheld computers”.
While Ubisoft has made no announcement yet regarding Battle of Heroes Land of Immortals, readers suspect it may be a MOBA.
Both domain names are still parked online and offer no hints about the company’s plans.
Earlier this week, ZeniMax Media filed two new trademark applications for “The Brigmore Witches” and “Void Walker’s Arsenal” with the United States Patent and Trademark Office.
The goods and services for both filings (Serial Numbers: 85849049 and 85849052) cover the same information: computer game software for use with computers and video game consoles; downloadable computer game software offered via the internet and wireless devices.
Not much is known about the company’s plans for “The Brigmore Witches” or “Void Walker’s Arsenal”.
The Brigmore Witches are mentioned in the in-game Dishonored book – Rumors and Sighting: Daud, so it’s possible additional DLC is on the way for Dishonored.
The earliest stories tell of a gang-killer without mercy, moving among the shop keepers and City Watch officers of Dunwall like a reaper through wheat. Then a period of silence followed; years we now believe he spent traveling the Isles, studying anatomy and the occult in the great halls of learning and in hidden basements frequented by fellow dabblers in the forbidden arts. Daud is even purported to have spent a winter in the Academy of Natural Philosophy itself. And for a time, before a schism developed, he counted the Brigmore Witches among his allies. All the while, he honed his craft, and it is during this time that we believe he began to consort with the Outsider.
As far as Void Walker’s Arsenal, less is known about it’s origin. If it’s tied to Dishonored, it may have something to do with The Void, an alternate dimension in Dishonored.
At the time of this story, ZeniMax Media has made no official announcement regarding “The Brigmore Witches” or “Void Walker’s Arsenal”.
It would appear that Square Enix is working on something game-related called “All The Bravest”.
This past week, the company not only registered the domain names AllTheBravest.com (WHOIS) and AllTheBravest.net (WHOIS), it also filed a European Community Trademark for the name.
Both domain names were registered through the trademark and domain management company Thomson Brandy on November 29, 2012.
Also on the same day, Square Enix filed a trademark application (trade mark no 011386349). The goods and services in the filing cover:
Computer game software; video game software; sound recordings in the form of optical discs, magnetic discs, semiconductor ROMs featuring music and/or fictional stories; audio visual recordings in the form of optical discs, magnetic discs, semiconductor ROMs featuring music and/or animated fictional stories; prerecorded compact discs featuring music; prerecorded video discs featuring music and/or animated fictional stories; prerecorded video cassettes featuring music and/or animated fictional stories; decorative magnets; mouse pads; straps for cellular phones; sunglasses; blank memory cards; memory card cases; CD cases; computer keyboards; joysticks; downloadable image files; downloadable wallpapers for computers and/or mobile phones; downloadable screensavers for computers and/or mobile phones; downloadable video recordings; downloadable musical sound recordings; downloadable ring tones for mobile phones; electronic publications in the field of computer games, video games, cartoons and/or general entertainment.
Computer game strategy guidebooks; video game strategy guidebooks; books featuring fictional and/or fantasy stories; graphic art books; song books; musical score books; comic books; magazines featuring video games and/or cartoons; posters; stickers; paper banners; calendars; postcards; stationery; collectors’ cards; trading cards; photographs.
Providing amusement facilities; amusement arcades; providing on-line computer games; providing on-line video games; providing information on computer game strategies and/or video game strategies via computer networks and/or global communication networks; providing information on entertainment in the field of computer games, video games, card games, animated cartoons, comics, novels and/or magazines; providing on-line non-downloadable comics; providing on-line non-downloadable magazines in the field of computer games, video games, cartoons and/or general entertainment.
At this point, it’s unknown what sort of plans Square Enix has for “All The Bravest”.
Aside from the details of trademark application and domain names (neither of which resolve to a web site) not much is known.
Unlike the old trademark, the new trademark (Serial Number: 85740335) covers computer game software for use on, “mobile and cellular phones, personal digital assistants, electronic organizers and electronic notepads, handheld computers, and portable and handheld digital electronic devices”.
The revived trademark comes at a time when popular singing shows like X Factor and The Voice compete for viewers. NBC’s The Sing-Off was cancelled earlier this year after three seasons.
Activision has not said anything official about Sing Hero.
The company’s trademarks on Keyboard Hero and Drum Hero were declared “Dead” in 2010 and 2011, respectively.
A quick search across major domain names shows that only the .com and .net have been registered at the time of this story. Whereas domains for its once popular Guitar Hero title are all taken from GuitarHero.com to GuitarHero.de. Neither the .com nor the .net appear to be registered by Activision.
The Facebook and Twitter vanity URLs are also taken, but appear unrelated and have little or no information.
The goods and services in the application cover, “Computer game software; computer game software for use on mobile and cellular phones, handheld computers, and portable and handheld digital electronic devices.”
Laser Blast was originally released in 1981 for the Atari 2600 video game system.
The game was designed by David Crane, one of Activision’s co-founders, who left the company in 1986. In Laser Blast, “you are a spaceship blasting away at enemy bases, which appear in intervals of three, while they blast right back at you.”